For years, corporate swag has been stuck in a loop.
T-shirts, mugs, totes, water bottles, the same safe items with a different logo. But in a world obsessed with identity and self-expression, that sameness feels tired.
At Custom Kiks, we’re doing something different: creating the footwear category for U.S. corporate swag, a space that, until now, didn’t exist.
THE UNTOUCHED FRONTIER
The U.S. promotional products market is a $26 billion industry. Corporate gifting alone adds another $250 billion globally and is growing nearly 10 percent a year. Yet not even one percent of that spend goes to footwear. Why? Because no one has figured out how to make shoes quickly, beautifully, and in small batches for companies that want their own branded sneakers.
There’s no domestic manufacturing base. Overseas production is messy: sizing, tariffs, shipping, and quality control.
So distributors simply left the category blank.
Custom Kiks connects U.S. distributors and corporate merch buyers with a working, scalable sneaker platform.
We manage design, production, and delivery —made to order and branded to perfection. See our Design Your Own platform to see for yourselves.
THE FIVE-YEAR OPPORTUNITY
We see a clear path. Over the next five years, branded footwear will evolve from novelty to necessity in the corporate merch world.
The early adopters are already here: tech firms, cruise lines, events, alumni programs, and companies that want gifts people actually wear.
Five-Year Forecast
(Source: PPAI, ASI, Technavio, Allied MR, Grand View Research on corporate gifting and customization trends.)
SOLVING DISTRIBUTOR PAIN POINTS
Our partners, promotional retailers, and swag distributors tell us the same story:
They can’t offer footwear because the infrastructure doesn’t exist.
We built it for them.
Distributor Pain Points → How We Solve Them
POWERED BY CUSTOM KIKS
Every pair we make is handcrafted, design-approved, and ships via DHL Express.
Each one carries our mark—Powered by Custom Kiks—because brand equity and quality can coexist with customization.
Our Design-Your-Own platform lets distributors and companies co-create designs instantly: upload a logo, choose colors, and see the sneaker come to life.
No middle layers, no guesswork.
WHY NOW
In five years, shoes will sit beside hoodies and bottles in every distributor’s catalog. The companies that move first will win.
And we plan to make sure every one of those pairs is made by Custom Kiks.
This isn’t just a new product line, it’s a new category.
We’re building it, one step at a time.
Ready to find out more about us? Start here.
- Alexandra Fotos